Executive Assistant / Client Experience & Marketing Coordinator
Executive Assistant / Client Experience & Marketing Coordinator
Position Overview
We are seeking a highly organized, proactive, and detail-oriented professional to serve as the operational backbone of our growing financial planning firm. This individual plays a critical role in creating a smooth, welcoming experience for both clients and team members, while also supporting marketing initiatives that help us educate and serve more families.
This role ensures nothing falls through the cracks, from client communication and meeting preparation to coordinating marketing projects and events. The ideal candidate naturally anticipates needs, takes initiative, and enjoys helping a growing business stay organized and visible in the community.
This is not simply an administrative role, this is a key position responsible for supporting both client experience and firm growth.
Key Responsibilities
Client Experience & Communication
Serve as a friendly and professional first point of contact for clients
Manage incoming calls, emails, and service requests with warmth and responsiveness
Coordinate scheduling and meeting logistics
Prepare meeting materials and ensure advisors are fully prepared
Follow up on action items to ensure nothing is missed
Assist with onboarding new clients and maintaining accurate records
Help maintain consistent communication standards across the firm
Marketing & Growth Support
Assist with implementation of marketing campaigns and content
Format and schedule newsletters, emails, and social media posts
Help coordinate workshops, client events, and community involvement opportunities
Maintain marketing calendar and deadlines
Assist with updating website content and marketing materials
Track RSVP lists and event follow-up communication
Help organize client appreciation initiatives and referral programs
Support creation of presentations, handouts, and educational materials
Assist with basic design edits in Canva or similar tools
Help maintain consistency of brand voice and messaging
Team & Advisor Support
Help keep the team organized, prepared, and on schedule
Assist with internal meeting preparation and follow-up
Support project coordination and firm initiatives
Help maintain a positive and professional office environment
Anticipate needs and proactively solve problems
Event Coordination
Coordinate logistics for client events, workshops, and seminars
Manage invitations, reminders, and follow-ups
Prepare materials and supplies for events
Assist with post-event communication and next steps
Ideal Candidate Traits
We are looking for someone who:
Naturally takes ownership and follows through
Enjoys helping others stay organized
Notices details others miss
Communicates clearly and professionally
Is proactive rather than reactive
Is comfortable balancing multiple responsibilities
Enjoys being part of a growing business
Takes pride in high-quality work
Maintains confidentiality and professionalism
Is comfortable learning new technology tools
Preferred Experience
Administrative or executive assistant experience
Marketing coordination or social media support experience
Experience in financial services, professional services, or healthcare is a plus
Experience using Canva, email marketing tools, or social media platforms
Strong organizational and communication skills
Ability to manage multiple priorities simultaneously
Technology Used
CRM software (Salesforce)
Microsoft Outlook
Scheduling software (Calendly)
Canva or similar design tools
Email marketing platforms (Mailchimp)
Social media platforms
Microsoft Office / Google Workspace
AI tools for drafting and organization
Success in This Role Looks Like
Advisors are fully prepared for meetings
Clients feel well cared for and supported
Marketing initiatives are completed consistently and on time
Events run smoothly and professionally
Communication is timely and organized
The firm maintains a professional and consistent presence
Position Details
Location: Lafayette, IN
Schedule: Full-time
Compensation: Based on experience ($20+/hr)
Growth opportunity available as firm expands
Images
Additional Info
Job Type : Full-Time
Education Level : Not Applicable
Experience Level : Entry Level
Job Function : Administrative, Customer Service, Marketing
To Apply: : Email Bri at bri@madrenfinancial.com